Corporate Profile

Create a Better Life, LOTTE rental

LOTTE rental, leader in the domestic rental industry, put forth a new consumer paradigm to Create a Better Life for customers.
Established in 1986, over 30 years of know-how business with South Korea’s no.1 brand power, it provides services for reasonable consumption over
simply purchasing, new experience and solution to problems over owning.

LOTTE rental’s Vision system

Business Portfolio

Date of Establish May 1986 (Kumho Rent-a-Car was merged with LOTTE in June 2015.)
Major Business Variety of household items, cars, office machines, various types of equipment etc., total rental business
Sales Network 220 branches and sales offices across nationwide, Thailand and Vietnam subsidiaries
Number of Employees 1,920 Employees (as of 2021)
Annual Revenue 2.4227 trillion won (as of 2021)
Market share 240,000 cars (reference : Dec. 2021 SCRA)
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